UCLA FERPA Regulation to Eligibility of Students Discussion
ANSWER
COPPA is a U.S. federal law designed to protect the online privacy of children under the age of 13. It requires website operators and online service providers to obtain parental consent before collecting personal information from children, among other provisions.
One notable instance of COPPA in action in the news was the settlement between YouTube and the Federal Trade Commission (FTC) in 2019. The FTC alleged that YouTube had violated COPPA by collecting personal information from children without obtaining parental consent. Specifically, YouTube was accused of using tracking cookies to target ads to children on channels that were clearly directed towards a younger audience, such as those featuring cartoons and nursery rhymes.
As a result of this case:
- YouTube agreed to pay a fine of $170 million, one of the largest fines ever imposed for violations of children’s privacy regulations.
- YouTube implemented changes to its platform to better comply with COPPA, including the requirement for content creators to identify whether their videos were directed towards children. Videos in this category would then have limited data collection and personalized ads.
- YouTube also made efforts to improve its content recommendation algorithms to ensure that children’s content was not overly targeted with personalized ads or recommended to users outside the intended age group.
This case highlights the significance of COPPA in protecting the privacy of children online and the consequences for platforms that do not adhere to these regulations. It also emphasizes the role of regulatory authorities like the FTC in enforcing such laws to safeguard children’s online privacy.
QUESTION
Description
Take one of the regulations discussed this week, FERPA, CIPA, or COPPA, and highlight an instance in the news of this regulation in action.
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