Global Market Video Presentation

ANSWER

QUESTION

Instructions:

As you are likely aware, your internship brand doesn’t just do business in the United States. So in this activity, we’re going to research their global activity. Rather than writing about it, we’re going to talk about it—by creating some slides and a video presentation.

To complete this assignment, you need to do the following:

• Create a six-slide–PowerPoint presentation.
• Take a video of yourself and your screen presenting those six slides in three to five minutes.

What you need to cover in the video:

• Introduce yourself.
• Identify your internship company and a specific country to analyze your brand’s global market.
  • The country can be from Asia, South America, Europe, the Middle East, or anywhere else on the globe.
  • The Country Profiles in the UAGC LibraryLinks to an external site. tip sheet may assist you with locating up-to-date country profile data easily.
• Refer to Table 8.1 of Chapter 8. Pitch two elements from each quadrant of actors and forces about your internship company.

Helpful Tips

• Identify the countries your internship company does business in by checking out the corporate website or the latest annual report.
• Then, search your brand in business periodicals such as Forbes using country names or terms like “foreign,” “global,” or “international.” See which markets have been written about and select one.
• Think of forces and actors, and specific challenges the company faced entering the specific country’s market (e.g., cultural norms, language barriers, local competition, government regulations, economic conditions, etc.).

Slide Requirements

• Create six slides with Microsoft PowerpointLinks to an external site., Google Slides, or another tool of your choice.
• Structure your slides as follows:
  • Slide 1 – Include your name, internship company, country or market.
  • Slides 2 to 5 – Include two elements of each quadrant from Table 8.1, with highlights of your discussion points related to your internship brand, on each slide.
  • Slide 6 – Provide a nice summary of your brand’s global presence in the country of your choice.
• Must be only 6 slides (See the tab below Formatting Requirements for more details).

Formatting Requirements

• Must be six slides in length (not including title and references slides) and formatted according to APA StyleLinks to an external site. as outlined in the Writing Center’s How to Make a PowerPoint PresentationLinks to an external site. resource.
• Must include a separate title page and slide with the following:
  • Title of project in bold font
    • Space should be between title and the rest of the information on the title page.
  • Student’s name
  • Name of institution (University of Arizona Global Campus)
  • Course name and number
  • Instructor’s name
  • Due date
• Must use the course text, specifically Chapter 8, Table 8.1.
• Must utilize academic voice. See the Academic VoiceLinks to an external site. resource for additional guidance.
• Must document any information used from sources in APA Style as outlined in the Writing Center’s APA: Citing Within Your PaperLinks to an external site. guide.
• Must include a separate references page that is formatted according to APA Style as outlined in the Writing Center. See the APA: Formatting Your References ListLinks to an external site. resource in the Writing Center for specification