Brands of Earphones of Similar Price and Availability Questions
ANSWER
Brand A and B are two recently released earphone brands with comparable costs and accessibility. They focus on establishing their name through social media platforms and selling their goods online. There are some variations between the two brands, though:
Product Quality: Compared to Brand B, Brand A is of more excellent quality.
Initial Impression: Consumers have different first impressions of the two brands. A little over 70% of respondents initially associate Brand A with being more favourable, while only 30% associate Brand B with being similarly favourable.
Client Profiles:
Brand A: Customers favouring Brand A tend to be more seasoned internet users renowned for being cautious and deliberating before posting on social media. They also have a propensity to choose only the best options.
Brand B: Brand B supporters tend to post brief remarks online. They frequently give their comments right away after using a product.
Both brands use social media to build their reputation and interact with their target market. However, customers of Brand A are distinguished by their methodical approach and caution, whereas consumers of Brand B are distinguished by their rapid and active participation on social media.
Would you like to learn more about something in particular about these brands’ customers?
QUESTION
Description
Brand A and Brand B are both new brands of earphones of similar price and availability. Bothare selling their products online and rely on social media for building their reputation. BrandA is of higher quality than Brand B. Proportion of people who have more positive initialimpression towards Brand A and Brand B are 70% and 30% respectively. The pool ofconsumers who like Brand A consists of more professional users who tend to be moreconservative and slower in making comment on social media, and they are also pickier. Quitea large proportion of the consumers who like Brand B has got a habit of providing commentquick online.
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